The Valentine’s Day is the holiday for couples and, like any other holiday, it’s the time when you can hit a full-book with the right marketing effort. Couples from all over Bali—and the nearby islands is ready for a romantic getaway. So, make sure you grab the opportunities and take advantage of it—even in the weeks following the Valentine. Especially if you have a villa in Jimbaran Bali, one of the most romantic area and popular honeymoon destination in Bali. Here are some ideas how vacation rental owners can make the most of Valentine’s day.
Create A Special Valentine Package in Your Jimbaran Bali Villa!
When it comes to Valentine’s Day, guests want a unique approach to commemorate the occasion with their special someone. Offering packages designed specifically for the occasion adds a touch of elegance to the holiday. While classics like Champagne and chocolate will never go out of style, you don’t have to stick to the tried and reliable. Why not put together everything you’ll need for a romantic picnic for two? Or collaborate with a local business (think carriage rides, wine tastings, etc.) to plan a memorable date night? Standing out from the crowd will increase your reservations and foster guest loyalty.
Showcase Your Jimbaran Villa in Social Media
Share romantic photographs of your property’s location on social media to pique people’s attention. Show the romantic side of your villa. For example, boast the landscape from your Jimbaran sea view villa, stage the bath tub with flower petals and candles, hang fairy light in the garden, ir highlight romantic locations to visit and things to do around Jimbaran for Valentine on social media, with a link back to your vacation rental website. Maximise the exposure with the right hashtags like #valentinegetaway, #valentinevacation, #valentinedeals, or more!
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Create Partnership with Local Business
Working with local businesses in your rental’s neighbourhood should be second nature, but if it isn’t, Valentine’s Day weekend is the ideal time to get started! Businesses, like every other holiday, adopt novel techniques to entice potential clients. It might be anything from a restaurant giving away free dessert to a winery giving away a complimentary glass of wine with the purchase of a bottle of its seasonal pinot noir.
Bali is also home of some of Indonesia’s best local winery like Hatten, Plaga, Sababay, and premium chocolate factory like Pod Chocolate and Krakakoa. Wine and chocolate are a very Valentine materials, so see if you can secure a partnership with these local brands. Find out what they are so you can notify your guests about these exclusive offers if they book your villa Jimbaran Bali around the Valentine!
Create the Upsell Strategy for Services
Valentine’s Day presents an excellent opportunity for upselling. Guests want to make the event memorable, and they’re ready to spend a little extra to do so. Offer extras like a couples massage, a room upgrade, or a lovely bottle of wine once reservations are made. These upsells will improve their customer’s overall experience.
Offer Additional Service for Couples in Love
Why not provide extra services like champagne or flowers to your guests as hotels do? By including these extra services in your reservation system, you will get a competitive advantage while also allowing guests to plan a surprise ahead of time.
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Spread the Newsletter
Email marketing is a great way to stay in touch with clients and increase reservations. If you have any special offers for the Valentine’s weekend, send out an email to prior or potential guests. Delivering exceptional offers to an inbox can not only improve website traffic, but it will also allow you to reconnect with past visitors. Get started on your email marketing as soon as possible to give your guests plenty of time to plan ahead! Use email marketing platform to help you develop a campaign and track its outcomes.